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Home Furnishings in South Africa

Home Furnishings in South Africa

The strain caused by the tough economic conditions over the review period continued to be felt in home furnishings as consumers scale down their purchasing behaviour. However, as consumers continue to seek money-saving opportunities, DIY solutions in subcategories such as home textiles are becoming increasingly popular to add aesthetic appeal at lower cost to consumers. By finding inspiration in home improvement magazines and in-store displays, consumers supplement DIY projects with products bou...

Euromonitor International's Home Furnishings in South Africa report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2023 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Indoor Living, Lighting, Outdoor Living.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Furnishings market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Home Furnishings in South Africa

Headlines
Prospects
DIY Solutions Popular in Adding Aesthetic Appeal at Lower Cost
Outdoor Living Enjoying Ups and Downs
Led Bulbs Gaining in Cost Efficiency
Competitive Landscape
Mr Price Continues To Remain Relevant With On-trend Product Offerings at Competitive Prices
Lewis Group's Expansion Strategy Is Paying Off
Barbeque Brands Remain Prevalent
Category Data
Table 1 Sales of Home Furnishings by Category: Value 2013-2018
Table 2 Sales of Home Furnishings by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Home Furnishings: % Value 2014-2018
Table 4 LBN Brand Shares of Home Furnishings: % Value 2015-2018
Table 5 LBN Brand Shares of Light Sources: % Value 2015-2018
Table 6 Distribution of Home Furnishings by Format: % Value 2013-2018
Table 7 Forecast Sales of Home Furnishings by Category: Value 2018-2023
Table 8 Forecast Sales of Home Furnishings by Category: % Value Growth 2018-2023
Executive Summary
Leading Players and Retailers Taking Steps To Circumvent Low Growth Recorded Due To Technical Recession in 2018
Products That Helped Consumers Save Costs Remain Popular
Acquisitions and Agreements in Response To Tough Economic Conditions
Online Retailing Growing in Popularity, But Brick-and-mortar Expansion Still Being Emphasised
Marginal Growth Anticipated Over the Forecast Period If Tough Economic Conditions Prevail
Market Data
Table 9 Sales of Home and Garden by Category: Value 2013-2018
Table 10 Sales of Home and Garden by Category: % Value Growth 2013-2018
Table 11 NBO Company Shares of Home and Garden: % Value 2014-2018
Table 12 LBN Brand Shares of Home and Garden: % Value 2015-2018
Table 13 Penetration of Private Label in Home and Garden by Category: % Value 2013-2018
Table 14 Distribution of Home and Garden by Format: % Value 2013-2018
Table 15 Distribution of Home and Garden by Format and Category: % Value 2018
Table 16 Forecast Sales of Home and Garden by Category: Value 2018-2023
Table 17 Forecast Sales of Home and Garden by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources

Report Title: Home Furnishings in South Africa


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