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Cider/Perry in South Africa

Cider/Perry in South Africa

Echoing what was happening in other alcoholic drinks categories, in 2020 a leading brand in cider/perry aimed to capitalise on the alcohol-free trend. The bold new Hunter’s Chilled Non-Alcoholic cider was launched in July 2020, following the ban on sales of alcoholic beverages. This represented the first Hunter’s launch in three years and owing to the strong new interest among consumers in non-alcoholic offerings, it is to be expected that this brand variant will have significant sales to show a...

Cider/Perry in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2016-2020), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cider/Perry market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Cider/Perry in South Africa

CIDER/PERRY IN SOUTH AFRICA
KEY DATA FINDINGS
2020 IMPACT
Hunter’s at the forefront of non-alcoholic arrivals in cider/perry
Growing consumer emphasis on new flavours influences NPD
Distell’s innovation sees it fare better than most during alcohol ban
RECOVERY AND OPPORTUNITIES
Non-alcoholic or lighter cider/perry likely to make further gains
Craft ciders retain rich potential despite impact of pandemic
Tangible pick-up in category performance unlikely until 2022
CATEGORY DATA
Table 1 Sales of Cider/Perry: Total Volume 2015-2020
Table 2 Sales of Cider/Perry: Total Value 2015-2020
Table 3 Sales of Cider/Perry: % Total Volume Growth 2015-2020
Table 4 Sales of Cider/Perry: % Total Value Growth 2015-2020
Table 5 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2015-2020
Table 6 Sales of Cider/Perry by Off-trade vs On-trade: Value 2015-2020
Table 7 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2015-2020
Table 8 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2015-2020
Table 9 GBO Company Shares of Cider/Perry: % Total Volume 2016-2020
Table 10 NBO Company Shares of Cider/Perry: % Total Volume 2016-2020
Table 11 LBN Brand Shares of Cider/Perry: % Total Volume 2017-2020
Table 12 Forecast Sales of Cider/Perry: Total Volume 2020-2025
Table 13 Forecast Sales of Cider/Perry: Total Value 2020-2025
Table 14 Forecast Sales of Cider/Perry: % Total Volume Growth 2020-2025
Table 15 Forecast Sales of Cider/Perry: % Total Value Growth 2020-2025
CHART 1 Alcoholic Drinks Off-Trade Volume Sales Growth Scenarios: 2018-2025
CHART 2 Alcoholic Drinks On-Trade Volume Sales Growth Scenarios: 2018-2025
CHART 3 Alcoholic Drinks Impact of Soft Drivers on Off-Trade Volume Sales: 2018-2025
CHART 4 Alcoholic Drinks Impact of Soft Drivers on On-Trade Volume Sales: 2018-2025
ALCOHOLIC DRINKS IN SOUTH AFRICA
EXECUTIVE SUMMARY
COVID-19 impact on alcoholic drinks
COVID-19 country impact
Company response
Retailing shift
On-trade vs off-trade split
What next for alcoholic drinks?
MARKET BACKGROUND
Legislation
Legal purchasing age and legal drinking age
Drink-driving
Advertising
Smoking ban
Opening hours
On-trade establishments
Table 16 Number of On-trade Establishments by Type 2015-2020
TAXATION AND DUTY LEVIES
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2020
OPERATING ENVIRONMENT
Contraband/parallel trade
Duty-free
Cross-border/private imports
KEY NEW PRODUCT LAUNCHES
Outlook
MARKET INDICATORS
Table 17 Retail Consumer Expenditure on Alcoholic Drinks 2015-2020
MARKET DATA
Table 18 Sales of Alcoholic Drinks by Category: Total Volume 2015-2020
Table 19 Sales of Alcoholic Drinks by Category: Total Value 2015-2020
Table 20 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2015-2020
Table 21 Sales of Alcoholic Drinks by Category: % Total Value Growth 2015-2020
Table 22 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2020
Table 23 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2020
Table 24 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2020
Table 25 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2020
Table 26 GBO Company Shares of Alcoholic Drinks: % Total Volume 2016-2020
Table 27 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2015-2020
Table 28 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2020
Table 29 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2020-2025
Table 30 Forecast Sales of Alcoholic Drinks by Category: Total Value 2020-2025
Table 31 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2020-2025
Table 32 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2020-2025
DISCLAIMER
SOURCES
Summary 2 Research Sources

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